2016


Consumers Less Conscious as Fourth Annual Conscious Consumer Spending Index (#CCSIndex) Shows a Slight Dip in Socially Responsible Shopping

TOMS Repeats as Leader in Top 20 Good Company Poll, Honest Company Makes Biggest Climb, Amazon, Facebook Among Newly Ranked Orgs.


2016 Infographic
2016 Press Release

2015


Socially Responsible Shopping Crawls Upward While Charitable Giving Makes a Comeback.

2015 Infographic     2015 Press Release

2014


Charitable Giving Cools as More Consumers Turn
to Responsible Shopping as Way to “Give Back”.

2014 Infographic     2014 Press Release

2013


Purpose Driven Consumers Planning Sharp Increase in Socially Conscious Purchases.

2013 Infographic     2013 Press Release




Reactions + Insights






About the Survey

The #CCSIndex is an ongoing benchmarking study of the “do good” revolution. It tracks a variety of trends in charitable giving and conscious consumerism, including the importance consumers are placing on purchasing from socially responsible companies, actions taken to support such products and services, and future intent to increase the amount they spend with responsible organizations.

About Good.Must.Grow.

Good.Must.Grow. provides strategic marketing support for socially responsible businesses, nonprofit causes and organizations that are focused on health + wellness. We want to be part of a revolution that drives societal change by sparking increased charitable giving and community involvement as well as unprecedented levels of corporate social responsibility. Proud to be a Certified B Corp. See how we’re #GrowingGood at goodmustgrow.com.



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